DIVE INTO WEEK 7 PLAYBOOKS NOW!

Scoring an exclusive new Moment from a huge NFL star is always exciting…

And it can feel even more special when you’ve worked for it - when your collecting progress on NFL ALL DAY was your ticket to the latest incredible highlight.

In Week 7’s new Playbooks, you’ll find the first Moments from a new 2023 reward set built for collectors who’ve earned it:

The “Road to 100” features Playbook-exclusive rewards that memorialize your achievements with exciting new Moments.

Got a top collection? This set is made for you.

In order to celebrate your Playbook prowess and create confidence in your pursuit each week, the new set:

  • Keeps Playbook-exclusive reward Moments distinct from Moments earned in other forms of Challenges, such as crafting (which will be featured in Draw It Up)
  • Features pre-established tiers, meaning you’ll know whether you’re chasing a Rare or an Uncommon Moment, for example

Moments in the Road to 100 set will be distributed in Playbook packs, with tier-based caps on how many collectibles can be created for the edition. Moments designated as Rare, for example, will only see up to 300 collectibles released for that edition.

If fewer than 300 collectors reach the mark to earn it, then the final mint count will be determined by the number of collectors who reached the mark (see below for an example).

Sometimes the entire supply of the edition will be featured in a single Playbook; other times the bulk will be in one Playbook (such as All-Pro), with a small predetermined portion available in another (such as Pro).

THE FIRST UNCOMMONS

These exclusive Playbook rewards will include the first Moments announced in our new Uncommon tier, meant to bridge the gap between the accessibility of the Common tier in the 2023 season and the exclusivity of our Rare tier.

With mint counts of no more than 1,500, Uncommons will be special keepsakes that commemorate in detail exciting single plays or single-game performances.

The introduction of Uncommons has allowed us to make our Rare tier more special than ever in 2023, with mint counts of no more than 300 per edition.

Example and FAQ:

If a new highlight from Patrick Mahomes II is featured as a Rare reward (max 300 mint count) in the Road to 100 set, we may allot:

  • 25 Moments distributed randomly in packs at the 100-yard mark of the Pro Playbook
  • Up to 275 Moments in packs at the 100-yard mark of the All-Pro Playbook

What happens if the number of collectors who reach the reward marker is lower than the max mint count? 

The final mint count will be lower than the maximum.

In the above example, featuring Mahomes, if only 200 collectors reach the 100-yard mark in the All-Pro Playbook, then the final mint count for the edition will be 225 (200 released in All-Pro, plus 25 in Pro).

What happens if the number of collectors who reach the reward marker is higher than the max mint count? 

The mint count will be capped and the Moments randomly distributed across all packs at that reward marker.

In the above example, featuring Mahomes, if 500 collectors reach the 100-yard mark in the All-Pro Playbook, the final mint count will still be capped at 300. The 275 Moments allotted to the All-Pro Playbook will be distributed randomly across the 500 packs created, resulting in a 55 percent chance to pull the Mahomes Moment. Packs that do not feature the Mahomes would include a different reward, which will be noted in the reward description ahead of time.